Email marketing gives your business a direct way to stay in touch with existing customers, promote products and services, share news and encourage people to return to your website.
EDSA Designs provides practical email marketing services for businesses in Exeter and throughout Devon, from branded newsletter templates and campaign creation through to subscriber forms and website integration.
Email works particularly well when it is connected to the rest of your online presence. We can combine your campaigns with your website, eCommerce store and wider digital marketing activity.
Effective email marketing isn't simply about sending the occasional message to a list of addresses. Your emails need to look professional, work properly across different devices and give recipients a clear reason to take action.
We can help create branded email campaigns and reusable newsletter templates that complement your website and make it easier to communicate consistently with your customers.
Campaign reporting can also help you understand which messages are generating interest. Opens, clicks and other engagement data provide useful insight into what your audience responds to and where future campaigns can be improved.
A useful mailing list is built from people who genuinely want to hear from your business. Your website can play an important role in giving customers and potential customers the opportunity to subscribe.
We can integrate newsletter sign-up forms and suitable calls to action into your website, making email marketing part of the wider customer journey rather than a completely separate activity.
For businesses already using a mailing platform, we can also look at how it connects with your existing website and whether the subscription process could be improved.
Whether you're starting from scratch or already sending regular campaigns, we can help improve the way email fits into your online marketing.
Branded email designs and reusable newsletter templates that complement your website and present your business professionally.
Email campaigns designed with mobile users in mind so your content remains readable and your calls to action are easy to use.
Integrate mailing-list sign-up opportunities into your website and make it easier for interested customers to subscribe.
Support creating and preparing campaigns for promotions, new products, company news, events and customer updates.
Use campaign statistics such as opens and clicks to understand engagement and identify opportunities for improvement.
Connect your mailing activity with your website so campaigns can drive visitors towards useful content, services and offers.
For businesses selling online, email can be particularly useful because it gives you a way to communicate with customers beyond their original purchase.
New products, seasonal ranges, special offers and useful updates can all provide genuine reasons for customers to return to your eCommerce website.
Because we develop websites as well as supporting email campaigns, we can look at the complete journey from the email itself through to the landing page, product or service you want the customer to visit.
Email marketing doesn't need to operate in isolation. A campaign can direct customers towards new services, useful guides, case studies, products and other content already available on your website.
The same high-quality website content can also form part of a wider search engine optimisation strategy, helping your business attract people through Google while email gives you a way to reconnect with an audience you've already built.
Bringing these areas together gives each piece of content more purpose and avoids treating your website, SEO and email campaigns as unrelated marketing channels.
EDSA Designs is based at Pynes Hill in Exeter and works with businesses throughout Devon as well as clients across the UK. We provide practical email marketing support alongside the design, development and ongoing management of business websites.
Our wider digital services include website design and development, eCommerce websites, content management systems and search engine optimisation.
If you're already sending newsletters but feel they could be working harder, or you're considering email marketing for the first time, we can look at what you currently have and suggest a sensible way forward.
Whether you need a professional newsletter template, help with campaigns or better integration with your website, talk to us about what you'd like to achieve.
Discuss Email Marketing
I simply can't speak highly enough of this company, superb service, superb website, superb rates and always available to help. We have just had a full revamp of our website (which EDSA have hosted for years for us) and it's gone so well, he's made something that was daunting into an enjoyable experience. Highly recommended.
5* service from start to finish, used these guys on a few projects and am never dissapointed, fast, friendly, professional service!
Sam at EDSA Designs has produced a fantastic responsive website for my new business. As I was a novice to this I had lots of support and professional advice given to help create a ‘Wow’ factor site. Sam gets involved with the understanding of the type of business to maximise the potential of your business being promoted successfully. Eye catching layouts and design. Would definitely recommend EDSA Designs to anyone who would like their business to be shown off with innovative style and design.
I would like to thank Sam at EDSA Designs for the help and support with launching our new website. It has been a longtime dream of ours to do this and Sam’s understanding of what we wanted and guidance throughout everything has been absolutely top notch. We’ve been blown away with both the design of our website and the support given in order to make a success of launching it – we really couldn’t be happier with the entire package provided by EDSA Designs as everything’s been absolutely perfect!
Sam and EDSA Designs have completed a fantastic job on numerous websites for my portfolio. Pynes Hill Business Centre alongside iBounce, iPlay and iVR have all benefited from Sams creative eye and wizardry with web creation. Our brand is our most valued asset and trusting Sam with it has been easy. He listens and advises with great balance and takes time to understand what we are looking for. He approaches the relationship with professionalism but a fab sense of friendship and support along the way. We are looking forward to working with EDSA in the future to further develop our website and software. Thanks for all your help!
Pavey Group have worked with EDSA Designs on a number of key projects, including cottagesure.co.uk and moleinsurance.co.uk. The quality of each design has been excellent and the management information now available to us is incredibly insightful to our business. EDSA Designs provide a professional and friendly service and take the time to really understand our objectives. We would have no hesitation in recommending EDSA.
Appearance is everything in website land and EDSA Designs did a grand job on creating ours. The site has already generated a lot of good reviews, and we will certainly be recommending their services to others that wish to make an impression with their websites.
Highly recommend Sam at EDSA! He looks after my websites superbly ensuring I get lots of bookings. I needed a new website built from scratch and a new logo which he did expertly with minimal input from me within a short space of time. Not only is he professional, approachable and knowledgeable but he also has a great understanding of website design and can create user friendly websites for a vast array of industries.
We asked EDSA Designs to create a website from scratch and they did not disappoint. As a Coffee and Coffee Machine supplier we have an extensive range of products which needed to be displayed professionally due to the potential customers we would like to reach and attract. Sam the owner has a great passion for what he does and has the knowledge and creativeness to back it up.
I can highly recommend Sam at EDSA Designs. From the initial brief to the completion of the website he has been nothing but supportive and always receptive to ideas and changes. I am extremely happy with the fresh new look of our new website. It is much simpler and easy for our customers to use. The project was completed on budget and the service provided was ‘second to none’. I look forward to working with Sam on future projects!
Sam is great at keeping us running to point and he's focused on the end result. The website is fresh, usable and we’ve had some great feedback on it.
